Making More Exciting Brochures with Some Surprising Design Concepts

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 by Colleen Davis

 Let us make your brochures more exciting. These days, you will need to surprise and excite your readers with your color brochures. Competition is tough really, and the best brochures are the ones that bring in the most creativity and innovation into the table. So for your brochure's sake, you should listen to these five very interesting, effective and of course surprising design concepts for commercial brochures.

1. Enlarged and super sized brochures - Large brochures are exciting. Why? Well because large brochures offer a large possibility of learning, content and excitement. People cannot resist something very large, especially if it is a brochure with full color pictures that are large and appealing.

So if your goals are to excite and attract readers to reading your color brochures, you might want to just go for super sizing them. Believe me this works in most cases and the overly large brochures can really make an impact on a market.

2. Super-minimalist design concepts - You can also try another very surprising approach to color brochures. You can use a super minimalist design concept. With all the other very exciting and intricate type of designs used today for color brochures, many readers will be quite shocked and surprised at a brochure that is just too minimal and simple for comfort.

By just using a simple block or subtle gradient color with your brochures and then using simple un-enhanced fonts and block pictures, you can a good minimalist design that is actually quite appealing. People will appreciate this simple approach, something that might look fresh and exciting when compared to the crowded and crazy designs as of late.

3. Advanced brochure mimicry - Another cool trick to use is to go for advanced brochure mimicry. You can basically make your custom brochures look very exciting and memorable by making it look like something else. For example, you can make it look like a plank of wood, or maybe you can develop a design that makes it look like a wallet, a mobile phone or even a small computer tablet.

Whatever the gimmick and the situation, your brochures with mimicked designs can really be interesting and exciting for most. Some may even keep your brochures as a novelty item since the design is interesting. So if you want to try something a bit different, you might want to for advanced brochure mimicry when you can.

4. Exotic material use - You can also opt for the use of very exotic materials. From standard paper, you can go and choose something more substantial and exotic. For example, you can use very thick textured paper to make your brochures look more robust.

You can also try using metallic inks and embedded reflectors to make the brochures shine and reflect the light. This of course makes your brochures really formidable and exciting at the same time. Just make sure that you use those exotic materials though in the right way and sparingly.

5. Alternative shapes and folds -Lastly, you can try to make waves with your brochures and use alternative shapes and folds. Everyone will be staring at those brochures that just don't look like the typical trifold brochure. With different configurations and fold elements you can really make waves, impress readers and of course make your prints a little bit more memorable than usual.

Great! Why don't you start trying some of these out? These are very easy enough to do and of course you'll reap the benefits easily with your markets becoming more excited and engaged with your color brochures.



For more information, you can visit this page on brochure printing

Article Source: http://www.articlesphere.com/Article/Making-More-Exciting-Brochures-with-Some-Surprising-Design-Concepts/268943

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We try to share with you this blog, tips, information knowledge, and experiences related to global tuirism. We have also frequently linked to some unbeatable price comparison services within the tourist industry where you can easily compare and book your next trip and accommodation.

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Featured Online Travel Booking Services - All inclusive travel planning

If you are really tight on the budget, booking an all-inclusive holiday package can save you a big chunk of money. Because these all-inclusive package holiday companies have close ties with hotels & popular tourist spots in the country, they can get a better rate than you can! Hence, normally, the discounts & savings will be passed on to you - the all-inclusive holiday customers, tourists & visitors!

Ever tried to cram all your travel plans into one small budget & short schedule? If you have, you will know the true meaning of a frugal & haphazard holiday. Some people think that all-inclusive holiday packages leave very little space for them to have fun & there is no flexibility. But they're wrong.
You can save money with an all-inclusive holiday package

All-inclusive vacations are hassle-free

Planning a holiday can give you headaches! When you book an all-inclusive holiday package, you are actually giving yourself the chance to enjoy the holiday without having to worry about the nitty-gritty details. Your accommodation, food, entertainment & travelling are all taken care of. The only thing that you & your relatives members have to worry about is how much fun you are going to have during the holiday. Some tourists & vacationers like to get an all-inclusive holiday package because there is lack of time. Some people have to contend with last minute plans. The all-inclusive holiday packages can be real life savers in this instance. Even honeymooners love all-inclusive packages because they don't require to have to worry about meals, entertainment, activities, transportation & accommodation when they should be focused on each other!

Mealtime fun with all-inclusive holiday packages

One of the most worrisome things for tourists is WHERE to eat. Because they're not familiar with the country & the booklets that they can get from airports are not very accurate (most of the time), meal times are worrying. When we are visiting another country, they require to try another delicacy, something old..and cheap. Who better to tell you where to find it than an all-inclusive holiday planner? they have all the ropes, hang on to them & enjoy the meal!

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Cheap Airline Tickets: Great Ways To Save

A round-the-world trip remains the world's greatest journey. For two out of every three people, this is the ultimate travel experience, according to recent research. Needless to say, in a world obsessed by travel, travelers and travel agents are both looking for the cheapest tickets and airfares available.

Cheap airline tickets, in most cases, can be obtained from wholesale dealers and discounters.

If your requirements are simple - you want a round-trip ticket from one place to another, you have a particular airline on your mind and you have definite dates; then you can go directly to the source - to the ticket discount agency which buys cheap tickets in bulk from wholesalers and consolidators.

In real life most trips require more planning, and most people need a help from the agent to figure out what would be the best air ticket solution for their particular case. Cheap airfares to a particular region can often be found with local airlines that specialize in that country. Sometimes an agency that operates and retails tours to a particular country will have a discount agreement with the national carrier and will sell discount tickets on that airline.

With a bit of research through travel magazines aimed at the particular country of your choice, you can often find agencies dealing with national carriers for that country. For the cheapest possible airfare to many places the most affordable prices are often found in local travel agencies that deal with a particular destination selling round-trip discount airline flights - most likely to the capital of that country and a few main cities.

Sometimes you can find a really cheap air ticket with a discount retail agency that specializes in trips to a wider range of destinations or to multiple destinations. Through the sheer number of tickets that they sell they can command a reasonable discount. However, keep in mind that most advertised prices do not include taxes, luggage fee and airport tax, so the cheap airfare may end up being not so cheap. Best to read the small print to clarify exactly what you are getting before you purchase a ticket.

Another trick of the trade is for agencies to grab attention by indicating the lowest possible prices, which only apply on specific dates in low season. You’ll find that all agencies do this, even the most expensive ones so, don’t be surprised if you get a quote at double the price from what was displayed in the ad.

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However, although you can expect to get the cheapest air ticket if you start searching many months ahead, there are some exceptions. At times like Christmas or other periods of high demand the prices are usually inflated and planes fill up many months in advance. If you can be flexible and travel on actual holiday days such as Christmas day or New Years Eve you can find some pretty attractive discounts.


Pick A Hotel With Personality!

What does individuality mean in the hotel industry? As far as boutiques are concerned, it’s not just about being a little bit quirky; hanging modern art on the walls, sticking some designer chairs in the rooms or making all the fittings stainless steel. It’s about a design theme that runs through the hotel from start to finish and affects everything from the cushions on the sofas to the dessert menu in the restaurant.

Location

Where does the inspiration for this individuality and personality come from? For some hoteliers, it comes from the location. It’s unsurprising that boutique beach hotels are clean and simple, bringing the colours and textures of the coast into the building and using architectural design to allow guests to feel at one with the sea; large windows, folding doors and seawater pools for example. In contrast, small hotels that are based in cities often reflect either the present-day energy or the historic past of their location. Through the use of rich colours or minimal materials, antique furniture, period art and a variety of textiles, designers can create a hotel that truly reflects its location.

Culture

Many hotels show influences from different cultures – and not always from the culture that’s readily associated with the hotel’s location. Therefore, New England simplicity or Asian colours and textures can show up in hotels in London or Sydney and work well, as long as the concept is properly thought through and sensitively carried out. Extending a cultural theme to rooms and cuisine often requires a lot of research, particularly when it comes to sourcing the right furniture and accessories, but if the end result is a truly individual hotel, then the preparation is worthwhile.

Community

A true boutique hotel becomes an intrinsic part of the local community, and this is part of its individuality. Chain hotels are just places to stay; boutique hotels are places to be – whether it is locals using the restaurant or trendy city workers drinking in the bar; using the produce from the farm down the road or sharing spa facilities with a local retreat, boutique hotels make a real effort to integrate into their local community rather than being set apart from it.



Sincerely

Roger K. Olsson